Put your programme in front of MSMEs ready to act
Business owners come to the J29 Business Hub when they are registering, looking for funding, getting compliant and choosing tools. Partners reach them at exactly that moment, beside the agencies they already trust.
Reach, trust and proof in one place
MSMEs with intent
People use the Hub when they are about to register, apply for funding or hire. Your listing meets them at the decision, not in a scroll.
In trusted company
You sit beside SEDFA, NEF, NYDA and the IDC in a directory J29 checks against official sources. Every paid placement is clearly labelled, which is why business owners trust it.
A Level 1 supplier
J29 is a B-BBEE Level 1 contributor, so your spend with J29 counts at 135% for preferential procurement.
Reported every month
Partners receive a monthly report of visits to the pages they appear on, clicks through to them and enquiries, so you can show your programme or marketing committee what the placement delivered.
Two ways to work with the Hub: run a programme, or be found
The strongest partnership is a programme J29 delivers for your members, with the Hub recruiting and the report coming back to you. Placements on the Hub come second. Rates are in the partner pack, with founding partner rates for our first partners.
Recruitment campaign
Fill your enterprise or supplier development programme with suitable MSMEs.
- Featured placement while you recruit
- Promotion to the J29 MSME network
- Applicant report at the end
Partner listing
Your programme or service in the right Hub directory, labelled as a partner.
- Logo, profile and how to apply
- Enquiry button straight to your team
- Listed in Hub search
- Monthly report
Featured partner
The first thing MSMEs see in your category.
- Top of your category, labelled Featured
- Rotation on the Hub front page
- Shared with the J29 network
- Monthly report
Section or guide sponsor
One sponsor per section or guide, such as Funding, Compliance or the Register a Business guide.
- “Supported by” banner
- Exclusive in that section or guide
- Logo on the Hub front page
Verified service provider
Be the vetted provider MSMEs call when they need help with tax, compliance, contracts or B-BBEE.
- Listing next to the right guide
- “Verified by J29” after our checks
- Enquiries straight to you
Network sponsorship
Sponsor a J29 Hub update to the MSME network on email and WhatsApp.
- Your message in a Hub update
- Clearly labelled as sponsored
- Opens and clicks reported
From enquiry to live listing
Request the partner pack
Tell us who you want to reach. We send the options and rates that fit.
Agree your goals
A short call to agree who the placement is for and how we will measure it.
We build and check it
J29 writes and checks your listing against the same standard as every Hub entry.
Go live and get your report
Your placement goes live, labelled, and your report arrives every month.
Why MSMEs keep trusting the Hub
- Paid placements are always labelled. Business owners can always tell what is sponsored.
- Tools are never for sale. The tools directory is chosen on merit, from many companies and countries.
- Partners must serve MSMEs. J29 checks every partner and can decline a placement that would not help business owners.
- Facts are checked. Listings show when J29 last checked them against official sources.
Questions partners ask
Is the Hub free?
The Hub is free for MSMEs to use. Organisations pay for listings, sponsorships and campaigns, which is how the Hub stays free for business owners.
What does it cost?
It depends on the option, the section and the term. Request the partner pack and we will send the rates that fit what you want to achieve, including founding-partner rates for our first partners.
Can you guarantee applicants or sales?
No one honest can. What we guarantee is the placement, the label and a monthly report of page visits, clicks and enquiries, so you can judge the results yourself.
Does spending with J29 help our B-BBEE scorecard?
J29 is a B-BBEE Level 1 contributor, so spend with J29 is recognised at 135% for preferential procurement. Speak to your verification agency about how a specific partnership counts on your scorecard.
How do we pay?
By invoice, with a deposit before the placement goes live.
Erwin Middleton
Founder and Managing Member, J29
More than 20 years in corporate, including supplier and enterprise development at Absa and the London International Trade Bridge with Anglia Ruskin University. Erwin founded J29 in 2019, and you agree your partnership with Erwin directly.
Erwin on LinkedInRequest the partner pack
We reply within 1 to 2 business days with the options and rates that fit.